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71% of Canadian and 43% of Mexican Consumers Intend to Buy Fewer US Grocery Products, Study Reveals
Seventy-one percent of Canadian and 43% of Mexican consumers report they will buy fewer U.S. grocery products in 2025 according to the tenth wave of the dunnhumby Consumer Trends Tracker (CTT) released today. Canada and Mexico are the two largest agricultural trading partners of the U.S. According to the USDA, in 2024 the U.S. exported 33% of its agricultural products to Canada and Mexico, totaling over $58 billion out of $176 billion of total U.S. agricultural...
Circana Reports Nearly 80% of Thanksgiving Meals Are Homemade, as Consumers Embrace Traditions
Circana™, a leading advisor on the complexity of consumer behavior, today released its annual Thanksgiving Outlook, providing key insights into projected consumer purchasing behaviors and attitudes for 2024. This year’s analysis highlights the enduring popularity of Thanksgiving traditions, providing actionable insights to help manufacturers, retailers, and marketers develop merchandising and promotional strategies to engage consumers and drive growth throughout the Thanksgiving season.
The week prior to and the week of Thanksgiving are essential for driving sales, though some...
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