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Fresh, Bold, Protein-Packed: Wendy's Introduces Two Savory Menu Innovations
Fresh innovation meets premium quality with Wendy's® new Cheesy Bacon Cheeseburger and Chicken Tenders Ranch Wrap, expanding Wendy's protein lineup with bold, high-quality ingredients.
The Details:
The Cheesy Bacon Cheeseburger starts with a quarter pound* of fresh, never frozen beef, topped with American cheese, three strips of Applewood-smoked bacon and ooey-gooey cheddar cheese sauce all stacked on a premium toasted bun.
The Chicken Tenders Ranch Wrap features two crispy, juicy all-white meat chicken tenders wrapped in a soft flour tortilla...
Wendy’s Unveils “Project Fresh” to Drive Growth and Elevate Brand Value
Looking to enhance its brand after a disappointing valuation, The Wendy's Company has unveiled Project Fresh. According to the Board of Directors, this strategic plan is designed to accelerate profitability and enhance shareholder value.
"Wendy's Board of Directors and management team are dissatisfied with the current valuation of the Company and have been working to put the Company on the right path to create value for our franchisees, employees and shareholders," said Chairman of the Board, Art Winkleblack. "Execution is underway and we are confident that Project F
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