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Hardee’s Launches ‘Running on Full’ Free Breakfast Offer
Hardee's knows when gas prices are this high, filling up the tank is a dreaded chore. According to the U.S. Energy Information Administration, gas prices are up over a dollar from a year ago, leaving consumers to make tough choices about where to cut costs. That's why the American quick-service restaurant brand is launching "Running on Full," a campaign built on a simple truth: when your gas tank reads "E," your stomach doesn't have to.
With the "Running on Full" campaign, Hardee's...
Evolving Strategies and Market Momentum in Foodservice
The foodservice industry continues to evolve at a rapid pace, with major consolidation moves, strategic partnerships, and value-driven innovation shaping the landscape. This biweekly roundup highlights a blockbuster acquisition poised to reshape distribution, high-profile collaborations bringing new offerings to consumers, and continued momentum in emerging categories like sushi. At the same time, operators are doubling down on menu innovation and aggressive value platforms to navigate cost pressures and drive traffic, signaling a competitive environment where scale, differentiation, and affordability are more critical...
Papa John’s Launches “Pizza Miles,” Reimbursing Customers for Gas When They Drive In for Carryout
Papa John’s is rolling out “Pizza Miles,” a limited-time Papa Rewards® promotion that reimburses customers for part of the cost of driving to pick up carryout orders.
From April 3–5, Papa Rewards members who opt in will receive $4 in Papa Dough after placing a qualifying carryout order of $10 or more through the Papa John’s app or online. Papa Dough is redeemable on future orders via the app and is valid for 14...
Legal Challenges, Changing Demand and Wage Pressures in Foodservice
The foodservice industry continues to navigate a complex mix of legal scrutiny, evolving consumer preferences and ongoing labor challenges. Recent lawsuits targeting major brands underscore heightened expectations around transparency and worker protections, while new data reveals how even small factors like cooking oil are increasingly shaping dining decisions, particularly among younger consumers.
At the same time, global traffic trends show cautious but steady recovery, with quick-service restaurants leading the way despite economic headwinds. Layered onto this are mounting wage debates...
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