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The Retail Rundown: Retailers See Early Back-to-School Spending Amid Price Concerns
While some students are already back in class, others are squeezing in the last stretch of summer before Labor Day. Either way, grocers are bracing for busy aisles as parents juggle back-to-school supplies and grocery lists. This week’s ads highlight plenty of lunchbox staples, including snacks and deli items.
The National Retail Federation (NRF) reports that two-thirds of shoppers had already begun back-to-school purchases by early July, with more than half starting earlier than last year. Concerns about higher prices linked to tariffs...
The Retail Rundown: Beef Tops Retail Ads as Grocers Prepare for Labor Day
With Labor Day just under three weeks away, grocers are preparing for summer’s last big grilling rush. Most holiday orders have already been locked in, and meat and prepared food departments are expected to see strong traffic as shoppers savor the last days of summer.
Beef has overtaken seafood as the most advertised protein this week, representing 27.0% of retail buying opportunities. Pork is close behind at 26.6%, while seafood has eased to 23.3%. Chicken remains steady at 18%, and turkey ads inched up to 3%...
The Retail Rundown: Summer’s Last Stretch Drives Seasonal Promotions
August has arrived, bringing a sense of urgency to make the most of summer’s final weeks. With Labor Day fewer than four weeks away and just seven weeks remaining until the season’s official end, retailers are already diving into back-to-school promotions.
Seafood claims the top spot among protein features again this week, making up 30.3% of all retail ads, followed by beef at 26.2%, pork at 20.8%, and chicken at 18.9%. Egg promotions remain minimal, comprising less than 1% of features—consistent with last week’s light showing. The Midwest led in egg advertising, while the Northeast and South Central regions showed more moderate activity...
The Retail Rundown: September's Seasonal Shifts
Although there are about two weeks left to enjoy summer, many consider the season unofficially over following Labor Day. The retail landscape is starting to reflect this shift, where factors like cooler weather and football season are already influencing consumer demand.
The frozen/convenience aisles and deli counters benefit from back-to-school needs and provide quick meals for busy households. Circana data indicates that prepared dishes/kits earned $18.1 million in total sales last week, up from $17.7 million the week prior. Over in lunchmeat, fresh packaged turkey retailed at $7.21 discounted, an 18-cent year-over-year decrease.
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