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The Beef Renaissance is Here: Niman Ranch Brings Steakhouse Sizzle to the Bacon Aisle
With American beef demand surging, Niman Ranch is giving "the most important meal of the day" a major promotion with the debut of its 100% Grass-Fed and Grass-Finished Beef Bacon. The bacon is now available at Whole Foods Markets across the South, Mid-Atlantic and Midwest regions.
As 2026 becomes the year of "Purposeful Protein," shoppers are increasingly looking for savory, nutrient-dense breakfast options. Niman Ranch is meeting this shift by utilizing the premium beef navel—a cut prized by chefs for its...
Niman Ranch Launches Domestic Regenerative Organic Beef Program
Niman Ranch, the pioneer in humane and sustainable meat, today announced the launch of its Regenerative Organic Certified® (ROC™) beef program sourced entirely from U.S. family ranches and brought to market at meaningful scale. The program debuts with a network of ranchers covering 105,000 U.S. acres and a roadmap to reach 250,000 acres by 2028.
Re-Shoring the Gold Standard
With the U.S. cattle herd at a 75-year low, the domestic supply chain is under unprecedented pressure—just as demand for organic, grass-fed beef reaches an all-time...
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