Brands Are Adapting to Consumer Shifts with Bold Flavors, Bigger Appeal

As consumers tighten their budgets and shift toward more meals at home, industry leaders are finding innovative ways to attract spenders. Some brands have focused on expanding their ToGo options, while others have embraced the rising popularity of spicy combinations.

Applebee’s® Enhances ToGo Offerings

Applebee’s is stepping up its ToGo game with a limited-time offer: 50-cent Boneless Wings, available when ordered between March 18–21 via the Applebee’s mobile app or online at Applebees.com.

Voted America’s favorite in a nationwide double-blind taste test...

PRE® Expands Ground Beef Offering to New Kroger Banner Stores in March

Pre® Brands, one of the nation's leading grass-fed and grass-finished premium lean beef proteins have announced the expanded availability of its ground beef products at select Kroger stores in several divisions across the US.

"At Pre, we have dual goals of growing the retailer partner category sales and an unconditional commitment to delighting consumers. With consumers increasingly focused on their health and wellness, they're seeking versatile and delicious grocery options to support their lifestyles," said Nicole Schumacher, Chief Marketing Officer...

USMEF Partners with Sam’s Club on U.S. Beef Training and Promotion in China

U.S. beef played a prominent role in the recent grand opening of Sam’s Club’s 50th retail outlet in China. In addition to sampling and promotions during grand opening events, U.S. beef was featured the previous day at a special promotional event. To publicize the freshness of chilled U.S. beef available at the store, USMEF livestreamed the fabrication of a chilled U.S. beef carcass (see section at page bottom)...

7-Eleven, Inc.'s Laredo Taco Company Celebrates National Taco Day and National Quesadilla Day

7-Eleven, Inc.'s Laredo Taco Company® is rolling out special offers on fan-favorite Mexican fare in honor of National Quesadilla Day on September 25 and National Taco Day on October 4. Laredo Taco Company, 7-Eleven's Mexican restaurant, is known for its authentic flour tortillas made fresh every day and its salsa bar featuring a wide selection of salsas and pico de gallo.

To celebrate National Quesadilla Day on September 25, Laredo Taco Company is offering...