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Impossible Foods Kicks Off Major Summer Marketing Effort
Impossible Foods is gearing up for summer with the launch of two new national advertising campaigns designed to introduce consumers across the country to the plant-based meat category as well as Impossible’s brand and products.
Premiering this Sunday, June 11 during the 76th Annual Tony Awards® broadcast, Impossible’s “Making Meat History” campaign is a rollicking 90-second musical advertisement. It explores the history of meat through the ages and up to the present day, when the musical’s “historian” narrator introduces meat from a new animal called “the plant.” Impossible created...
Burger King to Give Fans a Heroic Take on the Iconic Whopper
Anyone can wear the mask (and crown) … will it be you? Burger King® – in co-promotion with Spider-ManTM: Across the Spider-Verse – is entering the Spider-Verse with a limited-time take on the brand’s iconic Whopper® sandwich. The newest Whopper innovation was developed in celebration of the upcoming theatrical release of Sony Pictures Animation’s Spider-ManTM: Across the Spider-Verse, the next chapter in the hit film franchise that will swing into theaters worldwide on June 2.
Available at participating restaurants nationwide from May...
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