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Market Force Study Reveals America's Top Grocers, and What Feeds Consumers Choice of Where to Shop
Market Force's newest syndicated research covering grocery retailers suggests that consumers are still focused on pricing and promotions, but that slowing inflation has allowed them to also choose grocers based on convenience, cleanliness, and variety of merchandise available. H-E-B, Fry's, King Soopers, Brookshire Grocery and Food Lion rank at the top of consumer preference, receiving the highest proportion of consumer spending across 40+ grocery brands named in the study. Interestingly, "loyalty" to a grocery brand, doesn't necessarily translate to higher...