Beef Checkoff's Producer Communications Efforts Necessary to Shape Current, Future Programs
Since 1988, beef producers have funded the national Beef Checkoff by paying a mandatory $1 per head on the sale of live domestic and imported cattle, overseen by the Cattlemen's Beef Board (CBB) and the USDA. While the Beef Checkoff has been around for decades, some beef producers have questions about how their dollars are being spent. That's why the Beef Checkoff sets aside a very small percentage of its funds each year for the Producer Communications program...
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