Industry Leaders Prepare for its Next Big Marketing Moment- Valentine’s Day
It seems like just yesterday we stowed away the holiday décor and swept up the last of the silver and gold tinsel, but retailers have swiftly pivoted to the next big marketing moment: Valentine’s Day—a day to, quite literally, put your money where your mouth is.
Just seven and a half weeks after Christmas, nearly 40% of those who celebrate Valentine’s spend on dinner out. But with disease outbreaks and geopolitical tensions affecting supply chains and costs, can consumers still afford a proper Valentine’s...
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