USMEF Explores Market Potential in Morocco During USDA Trade Mission

Risk mitigation and an underdeveloped supply-chain are among the market development challenges in this vital distribution hub for western Africa.

USMEF was among the 50 ag companies and organizations that recently visited Morocco during a trade mission hosted by USDA. Foreign Agricultural Service Administrator Daniel Whitley led the delegation, which participated in business-to-business meetings, met with Moroccan government officials, studied transportation logistics and visited retail and foodservice outlets in Casablanca. USMEF Africa Representatives Matt Copeland and Monty Brown, and USMEF Director of Trade Analysis Jessica Spreitzer... 

 

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