Advancing Pork Through Nutrition Science and Endorsement

Key Highlights from 2024:

  • Research Investments: 13 new studies conducted across top academic institutions, exploring topics like pork’s role in childhood nutrition, healthy aging and cognitive health.
  • Expanding Reach: Nutrition communications across social and online media had more than 300 million potential views across health professionals and consumers, and participation in 76 high-impact events attended by over 16 thousand individuals.
  • Shaping Perceptions: Campaigns and events improved perceptions of pork among healthcare professionals, with attendees of our Today’s Dietitian event reporting a 20-point increase in the likelihood of recommending...

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