Albertsons Companies Consolidates its Signature Family of Brands Under Signature SELECT®

Albertsons Companies, Inc. announced today that it will rebrand its Signature Farms®, Signature Care™ and Signature Cafe® products under one master brand, Signature SELECT, which features a refreshed, modern logo, bold packaging and a new marketing campaign designed to build an emotional connection with customers. The transition to Signature SELECT is currently underway across stores including Albertsons, Safeway, Vons, Jewel-Osco, Shaw’s and more, and is expected to be complete in early 2024.

“Signature SELECT is our flagship brand offering shoppers an incomparable assortment of...

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