McDonald's, Beyond Meat are Fulfilling a Long-Awaited Guest Wish with McPlant Nuggets in Germany
The proportion of flexitarians, i.e. people who would like to temporarily do without meat, is growing steadily in the population. With the introduction of the McPlant product platform, McDonald's Germany wants to take this development into account and is adding new plant-based alternatives to its range of products. Another plus: With the McPlant Nuggets, the company can now also offer a plant-based alternative in the Happy Meal.
The two products, McPlant Nuggets and McPlant Burger, offer flexitarian people new choices with their typical...
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