Kroger Partners with Europe's Infarm to Offer In-store Living Produce Farms

The Kroger Co., America's largest grocery retailer, and Infarm, the world's fastest growing urban farming network, today announced a partnership that will bring modular living produce farms to North America, delivering produce picked so fresh you can see the roots. The partnership between Kroger and Infarm marks the first-of-its-kind in the United States.

The living produce farms will launch this month at two of the 15 stores planned at QFC – a Kroger banner – at locations in Bellevue and Kirkland, Washington. Using hydroponic technology, the produce will grow on site at the participating QFC stores, removing the need for extended transportation and storage and producing a more eco-conscious product. The farms are designed to scale and will provide shoppers the freshest and...

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