Panera Bread Takes On Breakfast to Eliminate Trade-Offs Between Morning Convenience And Quality

Breakfast is the most important meal of the day; yet mornings can be hectic, and the quickest option isn't always the best quality option. To usher in a new era of breakfast on the go, Panera is refreshing its offerings, focusing on new menu items and an elevated coffee platform to meet the untapped consumer demand for a convenient, yet high-quality, delicious breakfast.

Many of today's fast breakfast options include frozen, microwaved food items that lack flavor or nutritional value; and made-to-order foods can often come with a wait time that impacts the morning commute. Panera's 100% clean breakfast options ...

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