Perdue Farms Commemorates 50th Anniversary of PERDUE® Branded Chicken

Salisbury, Md.— Fifty years ago, the introduction of PERDUE® branded chicken forever transformed the chicken business and went on to make history. On Friday, April 13, Perdue Farms commemorated the 50th anniversary of the PERDUE® brand at the hometown Salisbury processing plant that produced those very first chickens.

“Before we processed our first chicken here, dad asked customers what they wanted, and the people working in this plant delivered on those expecations,” said Jim Perdue, chairman and advertising spokesperson. “Today is a celebration of a brand and a plant, but also a reaffirmation of the promise to keep listening and responding to what consumers and customers expect ...

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